Koreans have been obsessed with skin care to the point it’s created a beauty cult following that’s taking off in the U.S. I think being whiter would make me look so much better.”. Sunscreen is considered as the last step of Koreans daytime skincare routine. Both historically and universally, having tan skin was once a telling factor in being of a lower class. The association between fair skin and wealth remains today. “Unlike Korea, Singapore will always have summer weather, so I must put on whitening cosmetics and sunscreen all day. They use sunscreen every single day. It also shows that this is not a misconception, women in Korea are certain that having pale skin is more beautiful. But, like all skincare, regimens, and products should be tailored to each person. Those with money started to travel abroad, returning home with darker, glowing complexions and a new-found admiration for golden skin tones. Korean women are smart enough to repair sun damage at night and defense with sunblock during the day. “I think being whiter would make me look so much better.”. Other than that, they will also adjust the brightness of their pictures. If you have a fussy face, smooth, blemish-free skin may seem impossible, but it may be an easy fix. And it makes perfect sense. Well, contrary to Western culture that believes the beauty of tanning their skin, most Asians believed fair and pale skin is more attractive and a sign of wealth. Let's find out the real skin color! (I’ve attached a link to google image). In the East, however, fair skin was – and remains still, a sign of wealth and beauty. I think it just looks a bit tidier and more intelligent.”. It’s obvious that singer Seolhyun has a darker skin tone, nevertheless, her face is pale. Now, she became far whiter. Members of K-pop groups, like Monsta X, Red Velvet, SF9, ATEEZ, Momoland, and Astro, reveal their creative ways for achieving clear, poreless complexion of your glass skin dreams. Being compared to snow is considered a compliment. I must admit, being Korean, and working in the beauty industry, the pressure is multiplied to have impeccable skin. If we had to name one Korean beauty trend that has taken over the skin care world, glass skin easily takes that top spot. Everyone loves clear and healthy-looking skin, and the glass skin trend does just that. After all, everyone deserves to get a perfect matching foundation and be beautiful right? Nowadays, Korean beauty is getting recognized internationally, many brands are more aware of the foundation shade they offered. Most of my family are light skinned, and I was one of the few who, I guess, didn’t get the lighter skin genes. Gonju spoke about his skincare routine. The mean temperature is about 22.5 to 25 degrees Celsius in the summer in South Korea. “I think it’s a cultural thing,” Dr. Lim explains. “It just seems purer.”, Student Ohui Hyun told us: “I don’t necessarily think that white skin is portrayed as better, but in television and advertisements, all the actresses are, for sure, white. Why do you think Filipino women want to have whiter skin? Dr Chris Lim of the ME Cosmetic Clinic in Seoul told Artefact: “Our most popular procedure is the glutathione injection; which people often call the ‘Beyoncé injection’.”. Review: Melvita Original Argan Oil vs Josie Maran 100% Pure Argan Oil, Asian Skin Whitening Recipe : 8 Ways to Get Lighter Skin Tone. It's not decided by your race. Many patients ask us to make them look like one of the celebrities. Actors and actresses shown on TV all have white skin tones, and this really contributes to our standard of beauty.”. Is Bill Gates the most vilified man in the world? 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