Copyright © 2019-2020. “When it comes to creating makeup looks, it doesn’t matter what eye look I choose – the drama often comes from the lashes”, says Nikki. Marianna calls herself an educated consumer and make-up junkie at heart who can’t but inspire fans to lead a beautiful life inside and out. Aimee started her fashion blog in 2008 and later joined Instagram to showcase her style. Top Beauty Social Media Influencers. Instagram is the social media platform we turn to when we’re looking to see beauty, things to aspire to, art, and to digest new information at a glance. This is how it all began. Top Beauty Blogger Instagram Influencers. She recently controversially became the youngest “self-made” billionaire. James is the first male to become the Cover Girl cosmetics ambassador as well as he can boast of numerous collaborations with top world-known brands. Shayla Mitchell, known by the nickname @makeupshayla is an Instagram and YouTube star. It would be no exaggeration to call Charlotte Tilbury a legendary makeup artist. Promote Your Instagram Profile. Michelle Phan is a Vietnamese-American beauty influencer that is quite recognizable in the industry. Nikkie is famous for her colorful beauty tutorials. Jen Atkin (@jenatkinhair) Jen Atkin is a hairstylist and hair care professional, and the creator of the … Chiara Ferragni @chiaraferragni 20.1 – million followers. You can write blog posts and share advice on social media, but if your followers can’t see the results of what you’re telling them, they won’t truly know if what your suggesting is sound advice. Huda’s following grew quickly and she now has over 39.6m followers and her brand Huda Beauty has skyrocketed and can now be found in stores like Sephora. In 2019, she launched her brand Jaclyn Cosmetics. In 2020, she launched her brand of sunglasses – Dezi. Julie has over 5.3 million Instagram followers and her own store. A post shared by Nikki_Makeup (@nikki_makeup) on Oct 19, 2020 at 4:50am PDT. Beauty bloggers on Instagram are stars of the new age. At present, Kathleen owns two brands Lights Lacquer and Lights Label. Since, she started a fashion blog called The Blonde Salad, became a spokesperson for Guess, grew her Instagram following to over 17.6 million, and launched her own fashion brand. Find out who is the #1 Beauty creator in Malaysia and get a list of the most popular Instagram accounts. Our methodology: By using a combination of keywords and quantitative criteria, Upfluence analysts were able to identify top Instagram beauty influencers within … Each of them has his own distinctive features, unique approaches, outstanding collaborations. A post shared by Makeup Artist Patrick Ta (@patrickta) on Sep 4, 2020 at 7:36pm PDT. A post shared by SAMANTHA RAVNDAHL (@ssssamanthaa) on Jul 21, 2020 at 12:08pm PDT. Huda Kattan is a make-up artist grew to become “beauty rich person,” with an empire of beauty products in the back of her. Initially a Venezuelan model, Michelle Lewin is a … She is a makeup artist with many years of experience who can boast of her own beauty tips and tricks. Sadie Sink. She is now a designer and shares her looks and life on Instagram. A post shared by Naomi Giannopoulos (@vegas_nay) on Oct 21, 2019 at 6:08pm PDT. Chrisspy (whose real name is Christina) has 3.5 million Instagram followers … There are thousands of niches and communities on Instagram, but they are all dwarfed by the fashion and beauty community that thrives on the platform. There are even training courses to help influencers build their businesses . Lauren started on the reality TV show, The Hills, in 2006 and quickly became a fashion icon. Now, not only are fashion and beauty influencers able to share their passion, but they can make a good living with it, too. A famous top-model Joan Smalls messaged him on Instagram and asked to do her makeup. Michelle Phan (2 million followers) Shaaanxo (1.5 million followers) Jeffree Star (8.8 million followers) Kandee Johnson (1.8 million followers) Manny Gutierrez (4.8 million followers) Naomi Giannopoulos (7.3 million followers) Samantha Ravndahl (2.2 million followers) Huda Kattan (28.2 million followers) In 2010, she became the official video make-up artist for Lancôme as well as in 2013 launched a new cosmetic line with L’Oreal called EM Cosmetics. Top Beauty Influencers on Instagram by the number of quality and engaged followers. … With more than 20 years in the industry, she managed to spruce up iconic faces from the world of fashion and cinematography. He is the master of strategically placed radiant accents. Here is our list of the most famous Instagram beauty gurus for you to follow, and keep an eye on makeup trends and hot beauty novelties. A post shared by Christen Dominique🤍 (@christendominique) on Oct 2, 2020 at 1:30pm PDT. Nikkie de Jager or NikkieTutorials is also one of the top beauty influencers. We’ve compiled the top beauty and makeup influencers on Instagram. Helps you grow your business, your influence, or your audience. KathleenLights is an American beauty and makeup influencer. The influencers were able to share a small portion of their lives with just a simple image, and then get paid for using brands’ products. It went viral and inspired many people to show how their faces look without and with makeup. She started with 20 nude shades of So Rich Lipstick that were accused of poor quality and bad composition. This is the case when skills and a human factor equally matter. A post shared by kathleenlights (@kathleenlights) on Mar 18, 2020 at 1:21pm PDT. The 20 Instagram Micro-Influencers Marketers Should Follow Before They’re Famous. She started as a boutique makeup artist and progressed to an outstanding social media influencer. Top Beauty Instagram Influencers. Nikki Wolff is a beauty expert, Dior celebrity makeup artist, and beauty columnist for Glamour UK. Michelle Lewin - @michelle_lewin. Beauty bloggers on Instagram are stars of the new age. Another social media star with roots on Vine, Zach King … James shares his beauty content on YouTube, Instagram, and TikTok. James Charles (19.1m followers) James Charles is a makeup artist who became the first male spokesperson for CoverGirl. A post shared by Amra Olević Reyes (@amrezy) on Oct 31, 2020 at 7:21pm PDT. Top Beauty Influencers On Instagram from The Beauty Industry Huda Kattan. They are all different but the main thing that unites them all is a passion for makeup. A post shared by D E S I • P E R K I N S (@desiperkins) on Sep 20, 2020 at 11:25am PDT. Charming lady, extremely popular YouTuber and one of the world-famous fashion and beauty opinion leaders on Instagram. Famoid Technology LLC | Contents & Materials Copyrighted and All Rights Reserved © 2021 Influencer marketing has existed in some manifestation since the 1800s, but it has grown explosively in recent years, thanks to Instagram. Although the perfect influencer will vary from brand to brand, what better way to get you started than giving you a list of the 60 best Instagram influencers in the … Patrick Ta is a stellar makeup artist who works with such celebrities as Megan Fox, Kaia Gerber, Adriana Lima, Taylor Hill, Hadid sisters, and others. Extraordinary, eccentric, prominent – this is all about James Charles. As social media continues to grow, so too does its capacity to foster original content creators and influencers. Samantha shares beauty tutorials, gives pieces of advice on cosmetic products as well as advocates self-love and self-confidence. @Cherwebbmakeup; She is one of the best UK based beauty influencers. Huda started as a beauty blogger who embraced Instagram early on to show her makeup looks, reviews, trends, and tutorials. Let’s take a closer look. A Nigerian rapper and business personality, Davido is one of the best influencers that Instagram has in the entertainment industry. Her most prominent collaborations were with Maybelline New York and ColorPop. Later, Naomi got a chance to study at the Polimoda Fashion School where she was trained by Roberto Cavalli’s design team. Below are some of the world’s top beauty influencers on Instagram as well as the internet as a whole. Beauty blogger and makeup artist from Montenegro Amra Olević is a prominent personality in the beauty niche. Top beauty influencers on Instagram are now being engaged by the top-of-the-line premium beauty and cosmetic brands to make their presence felt and target markets that they are still to cover. Better known as her handle, Nikkietutorials, Nikkie’s following started on YouTube and followed her to Instagram, where she now has over 12.7 followers. Besides a brilliant career as a makeup artist, Patrick Ta is also the founder of the @patricktabeauty brand. She is also the CEO and Creative Director of her makeup brand, Dominique Cosmetics. Carli discovered her passion for makeup being a teenager. Beauty and skincare bloggers are not just good at their craft, they are also interesting personalities to follow. Customer Services : Ultimate Guide for Youtube SEO (Including Free Audit Template). A post shared by SHAYLA (@makeupshayla) on Sep 22, 2020 at 12:41pm PDT. Check them out for makeup inspiration, or to take notes on their beauty and makeup hashtags, marketing, and more to become an Influencer yourself! Michelle started her blog way back in 2005 and joined YouTube in 2007, where a how-to beauty video went viral in 2009. To date, Christen has managed to work with L’Oreal, Sephora, Urban Decay. Julie started her blog, Sincerely Jules, back in 2009, and over the past decade has grown into a hugely popular fashion blog. The order of the influencers in this list is based on the level of influence that this tool calculates, rather than just follower numbers. He also has his own brand of apparel. Along with beauty hacks and makeup tutorials, she brings a pinch of positivity into people’s lives, adding jokes and funny statements to her Instagram page. Here are the top 25 beauty influencers on Instagram: Huda Kattan (34.9M followers) Huda Kattan is the most followed Instagrammer, YouTuber, and blogger who ensures the best beauty products and latest trends. A post shared by ℳ (@michellephan) on Jul 24, 2020 at 1:02am PDT. Huda Kattan (@hudabeauty, 45.1 Million Followers) Category: Beauty and Makeup. Jeffree Star is a make-up artist, singer, blogger, stylist, model, and DJ. “For me, makeup has always been so much more than a way to look more beautiful, it’s completely transforming: it affects my mood, my confidence, and the way I feel”, says Huda. The Influencer Marketing Hub has combined with HypeAuditor to rank the top authentic influencers on Instagram. Brightly painting her eyes and highlighting her lips, she looks like a lovely doll. “Be comfortable showcasing what you believe to be beautiful. Manny describes himself as a daddy body with a mommy face. Chiara started life in Italy, but moved to New York and became a model. Basically, Desi Perkins makes videos to show how to simplify the makeup process and tell the truth about cosmetics both on YouTube and Instagram. She was one of the earliest and, therefore, one of the most successful YouTube beauty gurus. His bold approach and going beyond the line made him a sensation. If you’re ready to grow your Instagram following, become an influencer, and do big things in the fashion and beauty niche, make sure to read our other articles on growing your Instagram following and see our instagram services page to learn more about what we can do for you. Of course, the first reason is obvious; Instagram is a primarily visual medium, and fashion and beauty is all about aesthetics. Her video “The Power of Makeup” brought her popularity. Chiara Ferragni (@chiaraferragni) Chiara started life in Italy, but moved to New York and became a … In 2017, the term “influencer marketing” increased by 325% in Google searches. Meanwhile, she doesn’t lose her identity. From blow-dry hair brushes… So, why is Instagram the go-to platform for these influencers, who are they, how did they grow their following and how can you do the same? Here is Carli’s blog if you want to know more. Zoe, well known for her YouTube channel and now brand, Zoella, has 9.6 million followers and quickly became one of the biggest British fashion and beauty influencers for young teens. She can boast of collaborations with various celebrities: Tom Jones, Mick Hucknall, Tony Bennett, Amanda Holden, Lily Cole, and others. In 2018, he was included in Forbes’ annual 30 to 30 list in the Art and Style category. The Queen of Glow’s style in makeup can be easily found out from a thousand: always strongly marked eyes and lips and glow on the cheeks. Go Follow Asa on Instagram Victoria Osafo-Nkansah – @victorialebenee Jaclyn Hill is a professional makeup artist and a person behind one of the top makeup blogs on Instagram and Youtube. Marianna Hewitt is one of the popular beauty bloggers and makeup influencers on Instagram and YouTube. “Makeup is supposed to be a means for exploring different sides of oneself and transforming into something or someone new”, told Michelle once. A post shared by CARLI BYBEL (@carlibel) on Sep 24, 2020 at 11:29am PDT. Iraqi-American Huda Kattan founded her own cosmetics brand, the Huda Beauty, and has turned her account into a beauty empire. Despite a recent controversy with other YouTube beauty gurus, James’ following is still incredibly strong. READ: South African 'influencers' get paid between R500 and R10,000 per Instagram post - here’s how De Jager says M&C Saatchi Abel, which counts Heineken, Yardley, and Strongbow among its clients, spots good influencers by either following them themselves or working through PR-agencies. Zach King (@zachking) – 20.5M Followers. At just 19, James Charles skyrocketed to popularity and amassed a whopping 10 million followers in under a year, and now has over 15.9 million followers who adore his intricate looks. 4,893 visits to this category today, 880 emails sent Start campaign It has more than 100 covers of VOGUE to her credit as well as collaborations with outstanding brands such as Helena Rubinstein, Tom Ford, etc. She increased her audience in January 2020 when confessed that she is transgender. Amra is a talented makeup artist and really captivates the audience with her work. At present, she has her line of products, in the main, world-famous faux lashes. They don’t just teach how to put on highlighter correctly and choose a red lipstick, they show a new vision of beauty standards and inspire to be beautiful inside and out. Kathleen has in her arsenal collaborations with such brands as ColourPop, MakeUp Geek, Morphe Brushes, OFRA Cosmetics. The two most-watched videos on her YouTube channel is an eyebrow tutorial and how to overline lips to look like Kylie Jenner. Huda Kattan ranks first in this list for a reason. Michelle became famous for her tutorials, beauty finds and experiments, skincare tips. 112 Capitol Trail Newark, DE 19711 Now, normal people can share their life and their story and be paid by brands to share their products with their following. One quick hashtag search on Instagram … A post shared by Marianna Hewitt (@marianna_hewitt) on Nov 2, 2020 at 12:42pm PST. At a very early age, he was carried away by experiments with the contents of his mother’s cosmetic bag. Jeffree Star (jeffreestar) Jeffree Star has over 14.8 million Instagram followers, but that’s no … With a background in arts and fashion, she started working for a fashion house. When she launched her own beauty range, first starting with the Kylie Lip Kits, the fashion and beauty world embraced her products. Anuj Agarwal. And, as a result, it is important for marketers to know who is who in terms of the top Instagram influencers order to market successfully. In their turn, authority beauty influencers become the brand ambassadors of top cosmetic companies, launch their own brands, and make a killing. In 2019, this amazing woman got the title of “Woman of the Year” given by Vogue. A post shared by KANDEE JOHNSON🍭 (@kandeejohnson) on Aug 8, 2020 at 2:34pm PDT. A post shared by Charlotte Tilbury, MBE (@ctilburymakeup) on Nov 6, 2020 at 6:49am PST. Robin Black @beautyisboring. They say she has become popular because of her incredible resemblance to Kim Kardashian. Manny Gutierrez is also the founder of the Lunar Beauty brand that “embodies Manny’s love for whimsical beauty with products that are out-of-this-world beautiful”. 20 Instagram Micro-Influencers Marketers Should Follow Before they ’ re available to anyone, anywhere.. 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